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Korean clothing brands identity and utilization design

UMER COMPANY
Brand identity and utilization design
May 2021 - October 2021

It is umer's concept that shows independent beauty while pursuing simplicity and minimalism. It shows the beauty that Yumer pursues through serif font in a simple typo.
Key visual

Through various typographic work, we incorporated the identity that would be symbolized by various brands into the brand application, and among them, we wanted to maintain the brand tone and manner. Develop awareness and expression of the brand by continuously presenting images of delicate symbols to the customer base.
Brand Core Values & Essence

The core value of the Yumer Company represents the brand's affection for its customers and the competitive quality of its products. Reach your customers with honest products that can bring about a balanced and harmonious change.
Korean clothing brands identity and utilization design
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Korean clothing brands identity and utilization design

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Creative Fields